Alterra Health

The Future of Fitness Clubs: Lifestyle Support That Drives Member Retention

Modern, bright fitness center in a luxury wellness club or country club.

Over the past decade, the definition of a “gym” has changed. What once centered on weight racks, cardio machines, and athletic performance has transformed into something much more holistic with lifestyle support – think: spa experiences, coworking spaces, chef-led cafés, recovery lounges, and even meditation studios. Just look at Life Time. Once branded as an “athletic […]

How to Create the Best Offers to Help Your Weight Loss Patients

Obesity medicine doctor working on her computer in a GLP-1 medical weight loss clinic

The purpose of today’s article is to help you create better offers for your patients. The better your offer, the more patients you will attract, engage, support, and retain. Win! 🏆 Given the level of competition in the medical weight loss industry and the number of questions we get from providers about this very topic, […]

Reluctant to Adopt a Membership Model in Your Clinic? Read This

Graphic showing rocket ship related to the growth of a medical practice and keys to implementing a membership model

Over the past two months, we have spoken with more than 250 medical weight loss providers around the country. The same two points have come up in nearly every conversation: ✅ “I need help to market and grow my practice.”✅ “I’m scared to implement a cash-pay membership model because I don’t want to lose existing […]